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22 August 2007

"Snappy" or stupid?
It may seem a strange way to entice tourists but Australians hope a blood-and-guts horror film about a giant crocodile stalking a group of terrified day trippers will boost visitor numbers.
The new film, Rogue, tells the story of a wildlife-spotting river cruise in the outback that goes horribly wrong.
When their boat is rammed from below and sinks into a swamp, the tourists find themselves marooned on a tiny island which turns out to be the lair of a huge, man-eating saltwater crocodile.
But rather than scare the living daylights out of prospective visitors, tourism chiefs believe the film will persuade them to visit the Northern Territory, where it was filmed. (The Telegraph)
Personally, a film is not going top make me any more [or really any less] likely to visit somewhere. It might emulate Wolf Creek and be able to be credited with a 10% rise in tourist numbers, or it might not. My prediction it that it is likely to have little or no effect on tourism - either pro or con. The number scared off by it is likely to be about equalised by the number attracted because of it.

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